CONTACT

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    FOR YOUR INTEREST.
    WE'LL BE IN TOUCH SOON.

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    APAC

    STEVEN FARRER

    EXECUTIVE PRODUCER

    steven@crater.global

    +614 0191 2729

    EU

    SIMON MOREHEAD

    CREATIVE DIRECTOR

    simon@crater.global

    +46 70 030 75 71

    MENA

    CAMILLE LABORDE

    EXECUTIVE PRODUCER

    camille@crater.global

    +971 55 611 5773

    third space
    Jo Malone

    Memories of the Rose

    Some memories are more than echoes of the past—they linger in scents, in sensations, in the quiet pull of nostalgia.

    During Ramadan, a time of reflection and connection, the Taif Rose becomes more than a flower. It becomes a thread weaving together past and present, a bridge between two siblings separated by distance but bound by love.

    ‘Memories of the Rose’ is a culmination and celebration of true collaboration, uniting exceptional global talent to craft a campaign that transcends its parts—evoking emotion, storytelling, and the timeless beauty of Jo Malone London.

    CREDITS

    CLIENT – Estée Lauder
    BRAND – Jo Malone London
    CREATIVE DIRECTOR – Tarek Sabbouh
    CREATIVE MANAGER – Mouana Sabeh
    CREATIVE PRODUCER – Maria Khairallah

    CO-DIRECTORS – Sovereigns & Nick Jones
    CREATIVE PRODUCTION HOUSE – CRATER
    VP STUDIO – PixoJam
    EXECUTIVE PRODUCER – Camille Laborde
    PRODUCER – Sally Mourad
    PRODUCTION MANAGER – Alwiya Kahtan
    DOP – Michael Lagerwey
    1st AD – Recce Lynch
    ART DIRECTOR – Aces of Space
    WARDROBE STYLIST – Ahmed Rashwan
    BEAUTY PHOTOGRAPHER – Mazen Abusrour
    PRODUCT PHOTOGRAPHER – Sabrina Rynas
    HAIR STYLIST – Steve Wahab
    MAKE-UP ARTIST – Hani Kleib
    EDITOR – The Edit Club
    COLOURIST – Nic Apostoli
    SOUND DESIGNER – Simply Sonic

    TALENT
    Khaled Abuamarah, Buthaina Ali, Keira & Ali

    third space
    Jo Malone